Two people cross the street wearing LightHouse's 'Be Seen' Pride Tshirts. The black shirts say 'be seen' in orange uppercase letters and 'SF Pride 2017', with a braille 'L' and 'H' in rainbow.

#BeSeen: March in PRIDE with LightHouse, Get a Free T-Shirt

It’s Pride month, and here at LightHouse, our staff, students and allies are walking around the city, exploring exciting new ideas, and continuing to build the confidence and self-esteem of those in our community. We’re also thinking, from a blindness perspective, more than ever about what it really means to “be seen.”

At its heart, Pride is about proudly and publicly claiming an identity that society has consistently stigmatized or disregarded. We’re marching on June 25 in celebration of our LGBTQ community members, and to honor our many intersecting identities. People with disabilities are often either stripped of sexuality, or fetishized. This year we’re grabbing our canes, our guide dogs and our rainbow swag and taking to the streets to let the world know we’re blind, proud and sexual to boot.

You can learn more about what we’re doing for Pride month here, and if you are one of the first 35 to sign up for the festivities on Eventbrite, you’ll get a free “Be Seen” t-shirt (pictured below). These t-shirts can also be purchased for $15 in our Adaptations Store.

LightHouse staff member Esmeralda Soto and Ethan Meigs cross the street wearing LightHouse's 'Be Seen' Pride Tshirts. The shirts say 'be seen' in orange uppercase letters and 'SF Pride 2017', with a braille 'L' and 'H' in rainbow.
Two people cross the street wearing LightHouse’s ‘Be Seen’ Pride Tshirts. The black shirts say ‘be seen’ in orange uppercase letters and ‘SF Pride 2017’, with a braille ‘L’ and ‘H’ in rainbow.
Ethan and his guide dog Gershwin show off their LightHouse Pride t-shirts across from the UN Plaza, with a rainbow flag billowing in the background.
A man and his guide dog show off their LightHouse Pride t-shirts across from the UN Plaza, with a rainbow flag billowing in the background.

We introduced the #BeSeenSF hashtag exactly one year ago when preparing for our big grand opening at 1155 Market Street. On June 10th, 2016 more than a thousand people took over the streets of downtown San Francisco and marched into our new building – people with all levels of vision, from all walks of life. It was a spectacle in the best way possible: a display of joy and unity around a state of being that most people identify as a disability.

We didn’t stop there. Over the course of the year, we released several bold statements about what it means to be seen. Standing six feet tall and spread throughout the Civic Center BART station, each ad is a vivid, illuminated burnt orange with artistic rendering of a blind person going about their business – cooking, exercising, or moving through the streets with a cane or a dog. These tasks may seem mundane, but by putting the blind individual front and center, occupying the focus of the scene and popping boldly out of the brightly colored ad, we send a clear message to the public of San Francisco: blindness is just another way of being – and worth looking at in a different light.

Below, you can peruse all of the artwork for our ads, which were designed by J. Renae Davidson for LightHouse from July 2016 to March 2017. Pictured in them are some of the treasured staff, mentors and role models who you’ll regularly see strolling Market Street on any given day.

Bart Ad Compilation Image. Descriptions below.
Bart Ad Compilation Image. Descriptions below.

This compilation of all our Bart Ads features an orange background with the words (in white) “The Best Place to Be Seen”. A tile of six black and white stylized drawings are as follows.

Top left: A man crosses the street in downtown San Francisco with his white cane. White words below the image read “Learning to use a White Cane”.

Top right: A woman stands at a bus stop with her guide dog, reading a tactile map. Words below the image say “Reading maps”.

Middle left: A man uses an Arduino continuity tester in the LightHouse Toyota Innovation STEM lab on the 11th floor. Text reads “Building Electronics: No Eyes Necessary”.

Middle right: A man chops juicy vegetables in the LightHouse Teaching Kitchen. Text reads “Cookin’ Without Lookin’: Now, That’s Delicious!”

Bottom left: A woman in the LightHouse Adaptations Store holds a magnifying glass up to her eye. Text reads, “Adapting Your Vision. White canes, talking watches, magnifiers & more”.

Bottom right: A woman runs alongside her fitness partner using a lead. The Golden Gate Bridge stands out behind them. Text reads, “Taking Strides Together. Find Your Fitness Partner Today!”

A mockup of our cooking bart ad hangs in an underground station with orange, yellow, red, and grey tile in the background.
A mockup of our cooking bart ad hangs in an underground station with orange, yellow, red, and grey tile in the background.

Last year, SF PRIDE had its first ever blind grand marshal, Belo Cipriani, a welcome reminder that not only are our journeys often parallel, but our identities have significant overlap. This year, Sexual Health Services Program Coordinator Laura Millar is taking our PRIDE participation to the next level, and she wants you to join her. For more information, RSVP on Eventbrite or email Laura at lmillar@lighthouse-sf.org.

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